Blog: Stretching client loyalty

Achieving a degree of client loyalty generally isn’t something that happens overnight. Normally it’s the culmination of lots of positive activity over a period of time, or perhaps a particularly successful outcome under challenging conditions. However you get there, client loyalty guarantees you at the very least the client’s consideration for future requirements. It’s not […]

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Blog: Now is the time to get to know your clients (before somebody else does).

As the glimmerings of a possible emergence from the Coronavirus lockdown appear on the distant horizon we can be sure that business is already planning a sprint from the click of the starting gun. A flurry of marketing and sales activity is certain as is the scramble to find and win those rare client opportunities. […]

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